Archive for the ‘Ford’ category

Automotive Service Advisor Careers

August 3rd, 2011

The Canadian Automotive industry will be looking for 92,159 new employees by 2014, with 94 % of these jobs full time positions. Clearly, now is a good time to get in the automotive industry and a great time to train for a career as an Automotive Service Advisor. If you have a passion for cars and enjoy working with people, there are countless diploma program available that will help you focus your customer service abilities and give you the skills you need for an exciting career in the fast-paced, dynamic automotive industry.

As a Parts Consultant or an Automotive Service Advisor, you will play a key role in ensuring customer service and satisfaction by promoting repeat business. Some of the best automotive service advisor training programs focus on provide you with the skills you need to provide fast, friendly, top-notch service. These will usually include training in:

  • General customer service and customer care skills, including:
    • Setting expectations
    • Listening
    • Asking the RIGHT questions
    • And much more
  • Time management (which ensures high productivity at the counter and in the shop)
  • Knowledge in Automotive Systems for customer and technician communication
  • Conflict resolution
  • Effective communication
  • Current applicable legislation
  • Dealership operations (knowing the role of every employee in the auto repair shop)

By graduating from a top-notch automotive service advisor training program, you will be opening the door to the many opportunities in the global Automotive Industry. Most people are not aware of the types of customer service and customer care positions available in this resilient industry. These positions include:

  • Automobile Service Writer
  • Wholesale Retail Parts Representative
  • Tower Operator
  • Retail Parts Clerk
  • Warranty Administrator
  • Appointment Coordinator
  • And More

The automotive repair and service industry is a large and thriving sector of the North American economy, and graduates of these programs will have their choice from a wide range of career opportunities in auto repair, service facilities and a variety of dealerships, including:

  • Canadian Tire
  • Parts Source
  • Midas
  • Active Green & Ross
  • Benson Tire
  • Jiffy Lube
  • Transportation Companies
  • Independent Shops
  • Subaru
  • Mercedes
  • Chrysler
  • Ford
  • Volvo
  • Toyota
  • Honda
  • Volkswagen
  • Hyundai

Best of all, positions in this area of training often leave room for advancements, giving entry level employees the chance to work their way up to Service Manager or Assistant positions. Employees in the parts department of most auto repair shops will also see the same type of advancement opportunities, and can become Parts Managers or Assistants. The future, in other words, is very bright for qualified, well-trained candidates. Don’t hesitate, turn your passion for cars into a well-paying career.

Contact Canadian Automotive & Trucking Institute today for more information on Automotive Service Advisor training.

Philippe Taza is the founder and CEO of Higher Education Marketing, a leading Web marketing firm. Taza has worked in the Canadian Education market for nearly a decade, specializing in Google Analytics, Education Lead Generation, Search Engine Optimization (SEO), Mobile SMS Alerts, Social Media Marketing and Pay Per Click Marketing, among other Web marketing services and tools.

Ford’s Momentum Intensifies in China

July 9th, 2011

Motor Company, a global automotive industry leader, is expected to exceed its sales by 100.8 percent this year. This anticipated figure is estimated on a year on year basis. The 2006 lineup of Ford is dominated by S-Max and Focus.

S-Max, a large MPV from Ford, was introduced this year for the European auto market at Geneva Motor Show. The vehicle became an instant hit in said territory. In fact, it was later on awarded the Car of the Year title in Europe. S-Max is the very first vehicle of Ford to feature the “kinetic design” styling.

Ford’s kinetic design conveys energy in motion. Moreover, said feature can be found in the new S-Max. Another major pull of S-Max is its “FoldFlatSystem.” Said feature allows the second and third-row seats to fold flat into the floor. These features make all-new S-Max one of the most stunning and exciting vehicles to hit China roads.

You only have to look at Ford S-MAX. Its bold ‘kinetic design’ offers function, space and flexibility alongside head turning ‘wow factor’ and dynamic drivability. This winning formula is what’s made Ford S-MAX such a success in Europe,” said Martin Smith, Executive Design Director for Ford of Europe and the man behind

Ford Focus is also a stunner in China. Said car has established a star performer reputation in its own right. Ford Focus auto parts boast their quality, performance and style. Now in the new model, the automaker added 5-door hatchback and station wagon variations. These new variations are designed to move ahead of auto market demand.

Ford also announced a new investment in China. This investment is all about the launching of Ford Research and Engineering Center, which will be situated in Nanjing, China. The establishment will support product development of Ford’s worldwide operations. Said establishment will also contribute significantly to the development of the China auto market.

“The Ford Research and Engineering Center represents another major milestone for Ford as it strengthens its manufacturing blueprint in China. It will offer a winning combination that leverages Ford’s global expertise in research and engineering in addition to building China’s leading local talent. It will also work with Technical Development Centers at Ford Motor’s joint ventures in China to support product development and procurement,” said Mei Wei Cheng, Chairman and CEO of Ford Motor (China) Ltd.